(5:30 pm) BARCELONA -Workshop: AI Business Transformation
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About this event
5:30 PM
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Workshop AI Business Mastery:
From Manual Chaos to Autonomous Growth
Description
Most businesses suffer from "shiny object syndrome", collecting AI tools without a blueprint. The successful ones don't just use AI; they architect it.
Join us for an intensive 4-hour session designed to move you from a tool-user to a system-builder. We will explore a 3-stage evolution, Standard, Expert, and Professional, focusing on the framework for selecting the right technology for your specific business needs.
What You Will Master: The Art of Selection
• Marketing Selection Logic: Learn the criteria for choosing between LLMs like ChatGPT, Gemini, and Claude based on brand voice, and how to integrate Freepik into a cohesive content workflow.
• Sales Architecture: We’ll define the triggers for deploying autonomous voice agents vs. chatbots, comparing tools like GHL (GoHighLevel), ElevenLabs, Vapi, and Apify to find your optimal lead-gen stack.
• Operational Workflows: Master the logic of "Connectivity." We will map out how to use n8n as the central nervous system to link disparate tools into a self-operating business engine.
• Infrastructure Thresholds: Develop a decision matrix for data security. Learn exactly when to shift from cloud-based APIs to local models via your VPS and high-performance computing with Antigravity.
The Goal: To walk away not just with a list of apps, but with a Strategic Compass. You will leave with a personalized workflow and the mental framework required to evaluate, select, and scale the best AI technologies as the landscape evolves.
Stop chasing tools; start building your "Company Brain."
About our speaker:
Sergio Martínez
Barcelona-based commercial leader with 10+ years scaling companies across SaaS, Retail, Hospitality, and Pharma.
He specializes in turning marketing, sales and customer services processes into invisible revenue engines that automate the busywork so teams can focus on the human side of sales.
Founder of Pixen Marketing, a digital marketing agency that implements Marketing and Sales Automation AI Solutions In A Single Platform. Learn more at pixenmarketing.com
We look forward to seeing you there 💙!
MOB
Makers of Barcelona, we strive every day to empower rebels and creative geniuses to innovate, make connections and have fun in the process. We do so by providing them with a space to call home, a community to grow with and skills to match their ambitions. We envision a world where everyone is empowered to innovate, creativity is celebrated and technology fosters equality.
Capacity: Limited to 25 participants for maximum attention
Investment: €40
To reserve your place, please ensure you make the payment and send the receipt to [email protected].
You can make the payment via the following link.
Wise: LINK
Revolut: LINK
If you have any questions, feel free to contact us.
Important Note
- Bring a laptop! This is hands-on building, not just watching.
- Limited spots available - this intensive fills fast!
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🌍 About DMK Tribe
DMK Tribe is an international community of marketers, creatives, entrepreneurs, and curious minds who believe in the power of genuine human connection.
With two inspiring years of growth behind us in Lisbon, Barcelona, Cascais, and Milan, our journey of expanding reach and impact continues.
Our mission is to empower professionals and businesses through authentic connections, continuous learning, and purposeful collaboration.
With over 6.400 active members, we organise regular events, workshops, and masterminds focused on digital marketing trends, personal branding, content creation, AI, and entrepreneurship.
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