About this event

Join the ProductTank Los Angeles and PMA.LA community for an evening of insights, conversation, and connection with Martin Eriksson, one of the most influential voices in product leadership and organizational strategy.

With more than 30 years of experience as a product leader, founder, investor, advisor, and author, Martin has dedicated his career to helping organizations build better products, stronger teams, and more effective businesses. From pioneering SaaS companies before the term became mainstream to advising more than 150 organizations at every stage of growth, Martin has consistently challenged conventional thinking and helped leaders unlock organizational performance.

Featured Talk: AI Just Broke Your Strategy. Here's How To Fix It.
When anyone can build anything, the competitive advantage is no longer in building. It is in knowing what to build and why.

While many organizations are focused on using AI to do what they already do faster and cheaper, Martin argues that this is the wrong question. In fact, it may be quietly limiting ambition at the exact moment it should be expanding it.

As the cost of development continues to fall, the primary constraint is no longer execution. The bottleneck has shifted to clarity. The challenge is no longer "Can we build it?" but "Should we build it?"
Most teams are not prepared for this shift.

In this thought provoking session, Martin explores how AI is reshaping strategy, decision making, and organizational advantage. Drawing on insights from his latest work, The Decision Stack, he will share how leaders can create the strategic clarity needed to thrive in an era where technology is abundant but direction is scarce.

Attendees will learn why alignment matters more than ever, how to connect vision to everyday decisions, and how to turn AI from a potential threat into a powerful catalyst for innovation, growth, and organizational momentum.

About Martin Eriksson
Martin Eriksson is a board member, strategic advisor, leadership coach, and author of The Decision Stack: How Strategic Clarity Unlocks Organizational Momentum.

Since 1994, Martin has built digital products and businesses across organizations including The Financial Times, Monster, Huddle, Covestor, Cazoo, and most recently served as Product Partner at EQT, one of the world's largest private investment firms.

He is also the founder of ProductTank and co founder of Mind the Product, together the world's largest product management community spanning more than 200 cities worldwide. Through his work, writing, and leadership, Martin has helped shape the practice of product management for an entire generation of product leaders.

Special Thanks to Our Sponsor: ADP
ADP is a global leader in cloud based Human Capital Management solutions, helping organizations manage HR, payroll, talent, time, tax, and benefits administration through innovative technology and deep industry expertise.
By combining powerful analytics, compliance capabilities, and business outsourcing solutions, ADP helps organizations create better workplace experiences and unlock the full potential of their people.

Learn more: https://www.adp.com/
ADP. Always Designing for People.

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