Contrary to Popular Opinion
Contrary to Popular Opinion

AI Changed How Customers Buy. Is Your Brand Ready?

18 August 2026 0:00

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About this episode

Search isn't a list of links anymore, and brands that don't adapt are going to disappear from the customer journey without ever knowing why.

In part two of this three-part SEO/AEO/Paid Search conversation, Todd Juneau and Kelly McGuire sit down with organic marketing expert Tanner Zoromski to break down how AI Overviews, personalized results, voice search, and conversational shopping are changing the way people find and choose products.

They get into why fewer website visitors can actually mean more business, what it takes to make your brand understandable to AI systems and search...

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