Market Proof Marketing
Market Proof Marketing

Ep 450: Appointments Don’t Lie

30 July 2026 45:23 Kevin Oakley: Marketing Mind at Do You Convert

Listen to episode

About this episode

Kevin is joined by Julie and Caroline to celebrate Episode 450 (only 50 to go until the grand finale…), perform Market Proof Marketing’s first dramatic live reading, and dig into why the flashy, top-down fixes so many builders reach for are rarely the ones that actually move the needle.

They also break down the Q2 Online Sales Benchmark data, talk through the risks of AI-generated content strategies, and unpack what happened when OpenAI's newest model got a little too curious for its own good.

Story Time:
  • Julie: Getting ahead of the aftermath
  • Caroline: Zoom in, zoom out
  • Kevin: Fix the root, not the symptom

Announcements:
  • Online Sales and Marketing Summit – Austin, Texas – October 1-2, 2026 – 90% sold out! Don't wait to get your ticket.

In the News:
  • Q2 Online Sales Benchmarks
  • OpenAI and Hugging Face partner to address security incident during model evaluation
  • Google Local Services Ads Transitioning To Google Ads Platform
  • It Works Until It Doesn't: AI Content Strategies That Backfire

Want to find AI jobs?

Join thousands of AI professionals finding their next opportunity

We respect your inbox. Unsubscribe at any time.

© 2026 Market Proof Marketing. All rights reserved.

Common Questions

Frequently asked questions

Quick answers about how DevFound's AI matching, resumes, and referrals work.

DevFound's AI Copilot ingests your profile, goals, and live job data to deliver curated matches in seconds. Every match includes a resume variant, suggested referrals, and interview prep so you can act immediately. The more feedback you provide, the sharper the Copilot becomes.

AI-led job searches shrink the hours spent sifting through boards and formatting resumes. DevFound pairs automation with your personal outreach, so you reserve energy for interviews and negotiation. Traditional networking still matters, but AI gives you a lift before you even send a message.

Modern AI roles expect comfort with production-grade code, data fluency, and practical ML tooling. The strongest candidates pair deep technical chops with storytelling—translating model impact to product, GTM, and exec partners. Continuous learning keeps you ahead as stacks evolve.

DevFound rewards active seekers. Keep your profile fresh, respond to match quality prompts, and enable alerts so you never miss a role. The AI prioritizes companies and teams that align with your feedback, accelerating both introductions and interview invites.

High-density tech hubs continue to host the deepest AI talent pools, yet distributed teams are catching up fast. Use DevFound filters to hone in on onsite, hybrid, or fully remote roles and watch openings expand across time zones.

DevFound aggregates thousands of remote AI openings and flags the nuances—core hours, async culture, and visa needs—up front. The Copilot also recommends how to position your distributed work experience so hiring managers know you can thrive on a remote team.