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Partnership Mastermind Podcast
Partnership Mastermind Podcast

The CEO's Playbook: How AI and Ecosystems are Reshaping B2B SaaS Growth | Bryn Jones (PartnerStack)

04 February 2026 39:49 Partnership Mastermind

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About this episode

Join Partnership Mastermind for this exclusive, candid conversation with Bryn Jones, CEO and Co-Founder of PartnerStack, the world's largest B2B partner ecosystem platform.

In this exclusive episode of Partnership Mastermind, Bryn Jones, CEO and Co-Founder of PartnerStack, breaks down what’s really driving the next era of B2B SaaS growth. As one of the original pioneers of the partner led movement (founding PartnerStack out of Y Combinator in 2015), Bryn shares a rare CEO-level perspective on Go-to-Market strategy, AI, and why partnerships are emerging as the most efficient growth engine in the modern GTM stack.

Listeners will hear why traditional playbooks are no longer enough, how LLM ranking is becoming the new SEO, and what partnership leaders must do to earn executive trust, budget, and longterm career leverage. From the evolution of PRMs into AI powered “systems of action” to the reality of multi-partner attribution in today’s messy buyer journey, this episode delivers a clear blueprint for anyone serious about building, or scaling a partner-led business.

Press play to learn directly from a CEO who has spent over a decade building the infrastructure behind the global partner economy.

Bryn Jones


Learn more about Partnership Mastermind https://partnershipmastermind.com/ Connect with Chris on LinkedIn https://www.linkedin.com/in/chris-lavoie-phd-aaaa4111b/

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